The company was named after its founder Kathy Raby, a long-time Chicagoan whose vision is to assist small, startup and NFP businesses with their grassroot needs. Kathy earned a Master’s degree from Full Sail University’s in Media Communications and Public Relations as well as a Masters in Organizational Leadership from Dominican University, and a bachelors from Northeastern Illinois University. She has held significant roles in marketing for 25 plus years, in varied capacities. Ms. Raby draws upon a range of personal, creative and professional experiences that lead the development and implementation of an effective marketing firm, one that does more than typical marketing.